FOR PROF.MACQUEEN ONLY

From the e-Activity, determine whether or not the product offerings that you selected are consistent with the perceived selections of the given health care entity. Explain your rationale.

Week 4 eActivity

Use the Internet to research the product offerings of a local health care organization. (Note: These offerings are often found on the health care organizations homepage.) Based on your knowledge of your local region, consider the potential markets for these products. With this information, construct a Market-Product Grid for your selected health care entity. With the grid, you should, at a minimum, analyze the resulting market-product combination. Prepare to discuss (PLEASE CHOOSE A FACILITY IN BALTIMORE MARYLAND)