New Product Launch Marketing Plan, Part 3

Develop a 250 word Communication Plan including the following:

  • introduction
  • Discuss the marketing communication channels available for the domestic and international markets.:automotive for Japan and United States  
  • Evaluate the merits and drawbacks of the channel options in relation to the target audience, your product or service, and the timing of the launch phase.

Cite at least three scholarly sources.

Format your assignment consistent with APA guidelines

 

 

 
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