topic macro environmental analysis pestel g amp d industry analysis life cycle stage of the

Topic: Macro environmental analysis (PESTEL, G &D). Industry analysis (life cycle stage of the industry, Porter’s 5 forces analysis). Company analysis (resources -based model, VRIO Framework). Competitor analysis.

Task Details:Students are to compare and contrast the organisations strategic management practices and outcomes against current research in the area and evaluate how closely the organisation’s experience fits with the theory. Students are to develop their analysis and findings into a professionally presented report.

 

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